Our logo is a major part of the Love’s Travel Stops & Country Stores corporate identity:  it represents the company and our values to the general public.  In order to establish a consistent brand identity, we have created guidelines that cover appropriate usage and reproduction.

The Love’s logo -- including font, typeface color, background color and graphic elements -- should never be changed or altered.  Elements should not be stacked or overlapped, and sufficient clear space must be established to preserve its legibility.  All logos should be reproduced from an original electronic file.

For detailed instructions on appropriate logo usage, please review and adhere to the guidelines. To download a logo, please fill out the intended use form below.